AWS re:Invent is the largest cloud conference in the world – it connects customers, partners, and users to celebrate, collaborate, and learn about new developments around AWS technology solutions. As an AWS Advanced Consulting Partner, Media Temple has been sponsoring since 2015.
The campaign for the conference included a Media Temple Happy Hour and Twitch stream which were new things we decided to explore in 2018 to bring more value to our sponsorship. We wanted an opportunity to invite decision makers and current clients to a Media Temple event so we could have more meaningful conversations that would normally not occur in a booth setting. We were successful in gathering over one thousand leads to follow up with an email marketing awareness campaign of our capabilities.